Categories

Please see the following descriptions for more information on each category. For more information on how to enter and entry fees, please click here.

CAMPAIGN AWARDS

CAMPAIGN CHALLENGES AWARD

Entries in this category should demonstrate how a challenging brief has been successfully delivered and effectively implemented.

CONSUMER RELATIONS AWARD

This award recognises work that involves the promotion of products or services to consumers, delivered by the private, public or charitable sectors.

CORPORATE AFFAIRS AWARD

This award recognises work across the whole range of corporate PR, including investor relations, stakeholder engagement, corporate affairs and financial PR.

CHARITY/NOT FOR PROFIT AWARD

This award recognises exceptional PR campaigns delivered by or on behalf of charities or social enterprises.

DIGITAL AND SOCIAL MEDIA CAMPAIGN OF THE YEAR

This award recognises campaigns that include a large element of digital and social media work, whether on their own or as part of an integrated programme of PR and targeted marketing activity.

EVENT, LAUNCH OR STUNT OF THE YEAR

Entries in this category should demonstrate how PR has been effectively used to launch a new product or service, built an audience for an event or developed a relationship with the public to secure the reputation of the event, product or service.

INTEGRATED CAMPAIGN OF THE YEAR

This award recognises work that uses integrated communications, led by public relations, in order to achieve excellent results.

INTERNAL COMMUNICATIONS CAMPAIGN OF THE YEAR

This award recognises an outstanding internal communications campaign that has successfully engaged staff, changed culture or behaviour or improved staff motivation and retention and achieved excellent results.

LOW BUDGET CAMPAIGN AWARD

This award recognises campaign on a budget of less than £10k that has been delivered to achieve excellent results.

MEDIA RELATIONS AWARD

This award recognises campaigns that use targeted media relations to achieve excellent results.

PUBLIC SECTOR AWARD

This award recognises work by or on behalf of central government, local authorities, NHS trusts, fire authorities, police forces, executive agencies, non-departmental bodies.

TRADE AND B2B CAMPAIGN AWARD

This award recognises work focused on services or brands targeted at the business or not-for-profit markets and relates to work that involves the promotion of products and services from one business to another.

Best Public Affairs Campaign

Best Use of Data Analytics (Research / Measurement / Evaluation)

Reputation Management Award

Welsh Language Campaign of the Year

INDIVIDUAL AWARDS

RISING STAR OF THE YEAR

Nominations for this award can be made by the individual or a colleague, and organisations can submit multiple entries. Please note that the nominee must be 25 or under before entry deadline.

INDUSTRY LEADER OF THE YEAR

This award will be given to an individual who has delivered outstanding performance at work, made a significant contribution to the industry and to their business. Nominations for this award can be made by the individual or a colleague, and organisations can submit multiple entries.

PROFESSIONAL OF THE YEAR

This category is open to any freelancer or independent consultant. Judges will look for an impressive client list, client retention, evidence of quality work and results, innovation and implementation of creative ideas.

Creative Communicator of the Year

TEAM AWARDS

IN HOUSE TEAM OF THE YEAR

This category is open to any in-house private, not-for-profit or public sector PR and communications team. Judges will look for the role of PR and communications play in the wider organisation, effective use of resources, implementation of creative ideas and general contribution to the organisation’s objectives.

LARGE CONSULTANCY OF THE YEAR

This category is open to any consultancy with 26 staff or over, whether multi-discipline or niche. Judges will look for evidence of financial performance, staff and client retention/acquisition, innovation and implementation of creative ideas.

MEDIUM CONSULTANCY OF THE YEAR

This category is open to any consultancy with 11-25 staff, whether multi-discipline or niche. Judges will look for evidence of financial performance, staff and client retention/acquisition, innovation and implementation of creative ideas.

NEW CONSULTANCY OF THE YEAR

This category is open to any consultancy less than 18 months old, whether multi-discipline or niche. Judges will look for evidence of financial performance, staff and client retention/acquisition, innovation and implementation of creative ideas.

SMALL CONSULTANCY OF THE YEAR

This category is open to any consultancy up to 10 staff, whether multi-discipline or niche. Judges will look for evidence of financial performance, staff and client retention/acquisition, innovation and implementation of creative ideas.